LG HelloVision Conducts 'Contactless Forest Creation' Campaign for Arbor Day

[Asia Economy Reporter Eunmo Koo] LG HelloVision announced on the 5th that it will conduct the 'Two Birds with One Stone Non-face-to-face Forest Making with HelloTV' campaign in celebration of Arbor Day.

Customers who recharge HelloTV coins with 30,000 KRW or more by the 8th will be automatically entered into the campaign. LG HelloVision will additionally give 5,000 KRW worth of HelloTV coins to participating customers and also gift an acorn growing kit. When customers grow the acorn seeds into young saplings about one span in size and send them back, they will be planted in the 'Forest Where Animals Are Happy' at Noeul Park located in Mapo-gu, Seoul.

The acorn growing kits provided to customers are made from eco-friendly materials. The 'Jipssitong (log for growing seeds at home)' kit, produced by the Noeul Park Citizens' Association, contains acorn seeds in a flowerpot made from fallen logs and is composed of recyclable materials such as paper bags and natural rubber bands. It takes about 100 days for the acorn seeds planted in the Jipssitong to grow to about one span.

Lee Sujin, head of LG HelloVision's CSR team, said, “As interest in ESG (Environmental, Social, and Governance) management increases, we have prepared an eco-friendly campaign together with HelloTV customers. We will continue to discover and implement various campaigns that can provide special value to our customers.”

This content was produced with the assistance of AI translation services.