Shinsegae Duty Free, 'The World Revisited Exhibition'... First 'New York Edition'

Recreating 'Travel Memories' of Different Customers at the Same Destination in a Large Painting
'Remembering Travel, Traveling Memories' Customer Interactive Exhibition

Shinsegae Duty Free, 'The World Reunited Exhibition'.

[Asia Economy Reporter Yuri Kim] Shinsegae Duty Free announced on the 2nd that it will operate a customer communication exhibition called "The World Revisited Exhibition" at its Myeongdong branch, showcasing customers' travel memories reimagined as illustrations through the 10th-floor media facade.

Shinsegae Duty Free stated that "The World Revisited Exhibition" was planned to convey a message of excitement for future travels and hope for the post-COVID-19 return to normal life by depicting various fragments of customers' memories in illustrations during a time when overseas travel is not possible due to COVID-19.

For the first travel destination in "The World Revisited Exhibition," the "New York Edition," three customers who have lived in or visited New York for business trips were selected. Their individual memories and experiences in New York are reimagined as panoramic illustrations, vividly conveying the feelings and impressions they had at that time. Starting with the "New York Edition," Shinsegae Duty Free plans to expand the digital exhibition to include travel destinations in Europe and Asia, showcasing customers' beautiful memories.

This work is by 31-year-old illustrator Byungjin Kim, who published "Russia Sketchbook" in 2019. His style is characterized by delicately expressing complex and diverse situations accumulated during travels with fine pen lines. Kim introduced the book "Russia Sketchbook," which captures his experience on the Trans-Siberian Railway in 2019, and is currently conducting various research on illustration expression at Seoul National University.

The full video about the production of "The World Revisited Exhibition" New York Edition can be found on Shinsegae Duty Free's official YouTube channel and Instagram. From April 2 to 10, Shinsegae Duty Free will accept stories for the second installment, the "Paris Edition," on its official Instagram.

This content was produced with the assistance of AI translation services.