Improving Customer Convenience Through Digitization of Product Data

Prudential Life Opens 'One Library', a Digital Product Platform View original image

[Asia Economy Reporter Ki Ha-young] Prudential Life Insurance announced on the 1st that it has launched 'One Library,' a digital product platform.


Prudential Life Insurance's One Library is a digital platform containing various product information such as over 60 types of product brochures, needs stimulation materials, terms and conditions, and YouTube videos.


Prudential Life Insurance life planners can deliver product materials more conveniently to customers through One Library, and customers can check product information anytime.


In addition, Prudential Life Insurance distributed One Boxes containing product cards to help life planners access One Library more easily. One Box is a package that converts 29 types of product brochures and 4 types of special contracts into card form, with each card printed with the product name and a QR code that links to the detailed product page.



A Prudential Life Insurance official said, "We opened One Library to enable customers to access product information faster and more easily in a digital environment," adding, "We will continue to optimize the digital product materials for mobile so they can be easily accessed on smartphones."


This content was produced with the assistance of AI translation services.

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