Stronger Suction Power, Lighter Weight

A Samsung Electronics model is introducing the new 'Bespoke Jet' cordless vacuum cleaner at the Samsung Digital Plaza Gangnam Main Store.

A Samsung Electronics model is introducing the new 'Bespoke Jet' cordless vacuum cleaner at the Samsung Digital Plaza Gangnam Main Store.

View original image


[Asia Economy Reporter Kim Hyewon] Samsung Electronics will launch the wireless vacuum cleaner 'Bespoke Jet' next month.


The Bespoke Jet is a product that integrates Samsung Electronics' industry-first automatic dust disposal system, the 'Clean Station,' introduced last year, with the charging dock.


While previous models required users to manually detach the vacuum's dustbin and insert it into the Clean Station, the new product empties the dustbin cleanly by simply placing the vacuum on the charging dock and pressing a button on the control panel.


The Clean Station applies patented technologies including 'Air Pulse,' which uses air pressure differences, and a straight-line dust disposal structure to quickly and effectively empty the dustbin.


Based on the standard brush (Soft Maru) equipped, the Bespoke Jet is lighter, reducing weight from 2.73kg to 2.5kg, and its suction power has been enhanced to a maximum of 210W.


Additionally, the digital inverter motor applied in the Bespoke Jet comes with a lifetime warranty service, allowing consumers to receive free repair or replacement of parts if a malfunction occurs during product use.

Samsung Electronics to Launch 'Bespoke Jet' Cordless Vacuum Cleaner Soon... 890,000~1,390,000 KRW View original image


Hygiene management has also been upgraded. The Bespoke Jet newly includes a water-spraying mop brush, allowing users to spray the desired amount of water as needed to prevent the mop from drying during cleaning, making it convenient and hygienic.


When using the mop function, the rotating mop brush operates independently without dust suction, reducing concerns about damp dust entering the vacuum and causing mold. The water tank for the mop brush is detachable, enabling consumers to clean it themselves. Antibacterial materials are applied to the mop cloth and the dust bag inside the Clean Station to inhibit the growth of various bacteria.


The Bespoke Jet will be officially launched next month and will be available in four colors: Midnight Blue, Woody Green, Misty White, and Sun Yellow. The product's retail price ranges from 890,000 to 1,390,000 KRW, depending on the brush and accessory configuration.



Kim Youngtae, Executive Director of Samsung Electronics' Home Appliance Business Division, said, "The Bespoke Jet not only offers excellent cleaning performance and convenience features but also boasts a design that can be considered an interior accessory. We will continue to expand the value of Bespoke appliances to the vacuum cleaner product line."


This content was produced with the assistance of AI translation services.

© The Asia Business Daily(www.asiae.co.kr). All rights reserved.

Today’s Briefing