Samsung Display Expands 'Low-Power OLED' Technology to Global Market

Panel Equipped with 'Adaptive Frequency' Supplied to Chinese Smartphone Manufacturers Oppo and OnePlus

Samsung Display developers are checking the refresh rate changes of a panel with 'Adaptive Frequency' technology applied using a testing device.
[Photo by Samsung Display]

[Asia Economy Reporter Kim Heung-soon] Samsung Display announced on the 23rd that it will supply its low-power organic light-emitting diode (OLED) driving technology, 'Adaptive Frequency,' which was first introduced in the industry last year, to global customers including the Chinese smartphone manufacturer Oppo.

Adaptive Frequency is a technology that automatically adjusts the display refresh rate according to the consumer's usage environment and minimizes overall power consumption. The refresh rate is the number of frames the display shows per second. A 120 Hz refresh rate means the frame changes 120 times per second, and the higher the refresh rate, the clearer and more natural the image and video representation.

Samsung Display explained, "By using Adaptive Frequency, different refresh rates can be applied to reduce the driving power used by the panel: 120 Hz for mobile games requiring fast screen transitions, 60 Hz for movies, 30 Hz for emails, and below 10 Hz for viewing still images."

Oppo recently equipped panels with this technology in its flagship lineup, the 'Find X3' series. It is the first among Chinese smartphone manufacturers to do so. According to Oppo, after adopting Samsung Display's technology, the overall panel power consumption was reduced by up to 46% compared to before.

Low-power OLED technology has attracted attention from manufacturers as non-face-to-face culture expands due to COVID-19 and demand for mobile devices such as 5G smartphones increases. Accordingly, Samsung Display has additionally supplied panels with this technology to new products from another Chinese smartphone manufacturer, 'OnePlus,' besides Oppo. Samsung Display is also discussing low-power OLED technology development with various global customers and optimizing low-power technology in multiple fields such as materials and components.

A Samsung Display official said, "Until now, we have focused on innovations in OLED panel image quality and design, but going forward, we plan to concentrate on developing low-power panel technology that can improve consumer convenience."

This content was produced with the assistance of AI translation services.