"E-Mart Launches Kitchenware Event Amid Surging Demand for School Return and Spring Season"

School Opening, Personal Spoon Carrying for Hygiene Boosts Sales by 53%
Ban on Shared Water Dispensers in Schools and Academies Raises Water Bottle Sales by 82.7%
Up to 50% Off Corelle, Tefal, Stanley Tumblers Until the 31st

[Asia Economy Reporter Yuri Kim] Emart announced on the 21st that it will hold a large-scale kitchenware event until the 31st.

All single items of Corelle tableware are sold at a 30% discount when Shinsegae Point members verify their membership, and Luminarc tableware is 30% off, Comex storage containers (10 types) are 50% off, and cooking utensils such as Tefal, Happycall, and Joseph Joseph are sold at discounted prices of 20-30%.

Emart has introduced a large number of new children's character tableware featuring Among Us, Brawl Stars, Bread Barber Shop, Secret Jouju, and more for the new school term. All Stanley thermal tumblers are 20% off. The portable spoon set 'YOUHOUSE' with a quiet spoon case is sold at 6,990 won, discounted by 2,000 won.

Emart stated that this event is being held due to the sharp increase in demand for tableware, cooking utensils, water bottles, and spoons with the start of March school and spring home renovations. From March 1 to 18, Emart's kitchenware sales increased by 20% compared to last year. It is interpreted that the demand for replacing tableware and cooking utensils increased in spring as people have been cooking more home meals due to COVID-19. From March 1 to 18, sales of dining table items including tableware, trays, and cups increased by 23.2%, and sales of cooking utensils such as pots and frying pans increased by 12.3%.

The return to school in March also contributed to the increase in kitchenware sales. In March last year, most schools held online classes due to COVID-19, but this year, from March 2, first and second graders in elementary school and third graders in high school attend school daily, while other grades attend 2 to 4 times a week, causing a surge in demand for personal spoons and water bottles. Due to increased hygiene management, the demand for carrying personal tableware increased, with spoon sales rising by 53%, and character tableware sales, including character spoons and water bottles popular among children, increasing by 93.4%. As the use of shared water purifiers in schools and academies was banned to prevent infectious diseases, water bottle sales surged by up to 82.7%.

This content was produced with the assistance of AI translation services.