KB Kookmin Card Donates 100 Million KRW to Support Social Enterprises and Children
Multilateral Collaborative ESG Activities 진행
[Asia Economy Reporter Ki Ha-young] KB Kookmin Card is carrying out a 'multilateral collaborative ESG (Environmental, Social, and Governance) activity' this year as well, purchasing goods made by social enterprises struggling due to COVID-19 and supporting children from vulnerable groups.
On the 18th, KB Kookmin Card held a 'Donation Ceremony for Supporting Social Enterprises and Vulnerable Groups' at its headquarters in Jongno-gu, Seoul, and donated 100 million KRW.
This sponsorship is characterized by purchasing various support items for children from vulnerable groups from social enterprises that employ many disabled persons, elderly people, and others, thereby helping stabilize employment and economic independence for vulnerable groups. Additionally, the products produced by the supported social enterprises are delivered to neighbors in need of social interest and care, such as children from vulnerable groups, designing the ESG activity structure to be multi-layered and virtuous cycle to create greater social value.
The donated funds will be used to purchase immune-boosting products such as masks and disinfectants, as well as educational supplies, produced by 16 selected supported companies. These companies were chosen based on an analysis of employment rates and sales status of vulnerable groups such as disabled persons, low-income earners, and elderly people among social enterprises struggling due to COVID-19. The purchased items will be packaged as gift boxes and delivered to about 2,500 children and adolescents belonging to 100 regional children's centers nationwide that are in blind spots of care through the social welfare corporation 'Children and Future Foundation.'
Through last year's sponsorship activities, KB Kookmin Card purchased goods produced by a total of 16 social enterprises, including 'OTISTA,' supporting employment stability for 138 vulnerable workers such as disabled persons working at these enterprises. OTISTA, a social enterprise nurturing autistic designers, has also received KB Kookmin Card's support for two consecutive years to provide its design products (stationery) to vulnerable groups.
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A KB Kookmin Card official said, "Since ESG is an essential factor for corporate sustainability and a core agenda for future growth, we plan to carry out various activities to expand the foundation for sustainable management through the establishment of ESG."
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