Korean Air Completely Overhauls Lounge Operation Management System... Service Enhancement
[Asia Economy Reporter Dongwoo Lee] Korean Air announced on the 12th that it will introduce a new operation management system at domestic and international airport lounges, including Incheon International Airport, starting from the 15th.
Korean Air plans to provide customized customer service by utilizing big data, reducing passenger waiting times with a one-stop platform, and predicting usage demand in advance to control lounge congestion.
Previously, lounge customers had to present their boarding pass, and staff would check membership information through individual systems before granting entry. However, with the introduction of the new operation management system, simply scanning the boarding pass will instantly link membership information such as seat class, elite membership status, and mileage in real time, allowing customers to use the lounge conveniently without waiting.
By applying a big data analysis platform using Amazon Web Services, all variables affecting lounge usage, such as passengers' reservation information, day of the week, and peak season status, can be comprehensively analyzed to predict demand in advance. This is expected to prevent lounge congestion and enhance customer convenience by providing services reflecting customer preferences.
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Korean Air stated, "The system will first be introduced at four domestic airport lounges directly operated in Incheon, Gimpo, Busan, and Jeju, as well as the New York airport lounge in the United States," adding, "We plan to consider introducing it later at overseas airport lounges in Japan, Hawaii, and others, which are currently not operating due to the impact of COVID-19."
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