SSG.com Opens Meal Kit Specialty Section... "Carefully Selected Popular Products All in One Place"

SSG.com announced on the 10th that it has opened a 'Meal Kit Specialty Store.'

[Asia Economy Reporter Lim Chun-han] SSG.com announced on the 10th that it has opened a ‘Meal Kit Specialty Store’ gathering a total of 90 menu items ranging from Korean, Chinese, Japanese, Western, to Southeast Asian cuisines all in one place.

The newly opened SSG.com Meal Kit Specialty Store displays about 200 different products. Customers can choose widely according to their preferences, including last year’s sensational hit ‘Joseon Hotel Uni Jjajang’, as well as popular menu items from famous restaurants such as ‘Geum Dwaeji Sikdang Whole Pork Belly Kimchi Stew’ and ‘Ilhosik Sukiyaki’.

SSG.com plans to continuously expand its handling of RMR (Ready Meal) products to strengthen competitiveness. From the 11th to the 17th, a 20% discount will be offered on all products released by the meal kit specialty company Innate, including ‘Samwon Garden Beef Bulgogi Hot Pot’, ‘Yumyeonga Chicken Kalguksu and Fresh Kimchi’, ‘Two Bulls Sirloin Galbi Gopchang Stew’, and ‘Volare Margherita Pizza’. During the same period, all products in the ‘Peacock Master Chef’s Famous Restaurants’ line, such as ‘Baek Jong-won Spicy Pork Bibim Noodles’, ‘Lee Moon Seolleongtang’, ‘Okdongsik Pork Bone Soup’, and ‘Tuk Tuk Noodle Thai Tom Yum Goong’, will receive a 10% discount when purchasing two or more items.

An SSG.com official stated, “Just as the Joseon Hotel meal kit changed the market landscape last year, we aim to reproduce and present the flavors of ‘famous restaurants that can’t even be reserved’ in the Meal Kit Specialty Store going forward,” adding, “We will implement a service that customers can be enthusiastic about through products on a different level.”

This content was produced with the assistance of AI translation services.