Now, Launching the 'Act Right Now' Campaign with Kim Seon-ho and Moon Ga-young

Nau released the 'Act Right Now' campaign video proposing a cheerful eco-friendly outdoor lifestyle with exclusive models actors Kim Seon-ho and Moon Ga-young. Photo is a capture from the 'Upcycling' episode.

[Asia Economy Reporter Seungjin Lee] The American eco-friendly outdoor brand nau has released the ‘Act Right nau’ campaign video on the 8th, proposing cheerful eco-friendly outdoor activities in daily life with exclusive models actors Kim Seonho and Moon Ga-young.

The videos released on nau’s social media (SNS) channels consist of three episodes: ‘Recycling,’ ‘Creating Clean Energy,’ and ‘Upcycling.’ In each video, Kim Seonho and Moon Ga-young enjoy eco-friendly outdoor play against the backdrop of the Portland campus in the U.S., such as fishing out recycled T-shirts in PET bottles at a recycling center using fishing rods, playing bowling games by putting pebbles into discarded PET bottles, and making popcorn by pedaling a bicycle generator.

Through episodes that anyone can experience in daily life, the videos naturally show that nau’s eco-friendly outdoor gear, which protects the Earth and makes us better, can be fun and cheerful.

Additionally, colorful eco-friendly clothing from nau, worn by the two models?including eco-friendly garment-dyeing jackets, nau’s signature anoraks, and oversized sweatshirts that have emerged as trendy items?brighten up the eco-friendly play and catch the eye.

A representative from nau said, “With the perfect chemistry between Kim Seonho and Moon Ga-young, the video was completed to clearly show what actions can be taken right now like nau for the environment within everyday spaces,” adding, “Starting with the release of this video, we will create a cheerful brand experience where people can enjoy eco-friendliness joyfully and entertainingly.”

This content was produced with the assistance of AI translation services.