Didim, GS Retail Sign Business Agreement for Ready Meal Joint Venture

Mutual Support and Cooperation in Joint Development, Production, and Distribution of Convenience Foods

Kim Hyun-seon, Vice President of Didim (left), is taking a commemorative photo with Ahn Byung-hoon, Head of Planning MD, after signing a business agreement with GS Retail.

[Asia Economy Reporter Seungjin Lee] The dining-out company Didim has signed a business agreement with GS Retail.

Didim announced on the 14th that it has signed a business agreement with GS Retail, which has a strong distribution channel, to jointly develop ready-to-eat meal products and mutually support the ready-to-eat meal business. Didim operates more than 15 brands, including Yeonan Sikdang, Mapo Galmaegi, and Baekjewon.

According to the business agreement, both companies promised mutual support and cooperation from product development to production, marketing, promotion, and distribution, including jointly developing and launching ready-to-eat meal products, supporting the entry of Didim's ready-to-eat meal brands into GS Retail, and ensuring smooth supply and quality control of ready-to-eat products.

Didim will be able to showcase its ready-to-eat products through various distribution channels owned by GS Retail, such as the convenience store GS25, supermarket GS The Fresh, and online grocery mall GS Fresh Mall.

This content was produced with the assistance of AI translation services.