E-commerce Offers a Flood of 'Shopping Chances' During the Holiday

Wemakeprice Offers 'Half-Price Special' with 50% Discount Compared to Portal Search Lowest Price the Day After the Holiday

[Asia Economy Reporter Kim Cheol-hyun] E-commerce companies are conducting various discount events around the Lunar New Year holiday. This year's Lunar New Year holiday lasts only four days including the weekend, and due to the impact of COVID-19, many people are staying at home, so the events are designed to allow easy shopping.

Coupang is holding the 'New Semester Academy Week' until the 14th. This event gathers digital devices needed for online education in one place and offers them at up to 35% discounted prices. The New Semester Academy Week features carefully selected products across various categories such as laptops, desktops, monitors, and peripherals. Leading domestic and international laptop brands including Samsung Electronics, LG Electronics, Apple, Lenovo, ASUS, HP, Dell, and Microsoft are participating, expanding customers' choices.

Wemakeprice (WEMAKEPRICE) will hold a 'Half-Price Special' event on the 15th, the day after the holiday ends, selecting only products discounted by 50% compared to the lowest portal search prices. The half-price special products can be purchased through six 'time deals' per day. Two products open per time slot, selling a total of 72 products throughout the day. The event features prices discounted 50-75% compared to the lowest prices confirmed by Wemakeprice's merchandise planners (MD) at the time of product selection. In this event, Wemakeprice plans to offer home cooking and dining room interior items at strikingly discounted prices. A Wemakeprice official said, "This is an opportunity to purchase products you have wanted to buy at prices at least half off the lowest prices."

Women's shopping app 'Zigzag,' operated by Croquis.com, is holding a 'Lunar New Year First-Come-First-Served Sebae Money' event to celebrate the Lunar New Year. During the holiday period, discount coupons and shopping support funds are provided daily on a first-come-first-served basis. First, until the 15th, discount coupons are provided daily at noon on a first-come-first-served basis. These coupons offer about 10% discount depending on the purchase amount when buying products on Zigzag, with different types of discount coupons issued each day. Additionally, among customers who receive the first-come-first-served discount coupons, 10 people are selected daily by lottery and each is given 100,000 points that can be used like cash on Zigzag. The first-come-first-served discount coupons can be used until midnight of the day, and the 100,000 won shopping support funds received by lottery can be used until the day after issuance. A Zigzag official said, "Since many customers are spending the holiday at home due to COVID-19 and other reasons, we prepared various events that provide both fun and benefits."

eBay Korea's online marketplace Auction is running the overseas direct purchase joint event 'Overseas Direct Purchase Delivery Even During Lunar New Year Holiday' until the 14th. Given the difficulty of overseas visits due to COVID-19, the concept is to enjoy overseas shopping easily during the Lunar New Year holiday by offering various direct purchase products. Health supplements popular in the US and New Zealand, home cafe supplies with rapidly increasing demand in the 'stay-at-home' era, digital and home appliances, and living products are sold at up to 69% discounted prices. Auction explained that this is also an opportunity to purchase luxury goods sold at overseas local outlets at reasonable prices.

This content was produced with the assistance of AI translation services.