Changwon City Invests 15.6 Billion KRW to Expand Seafood Exports and Consumption

Three Areas: Distribution Infrastructure Development, Consumer Promotion and Marketing Enhancement, and Export Support

[Asia Economy Yeongnam Reporting Headquarters Reporter Park Saeyan] Changwon City, Gyeongnam Province announced on the 9th that it will invest 15.622 billion KRW in projects to strengthen the competitiveness of the seafood distribution, processing, and export industry and to expand consumption.

To establish seafood industry infrastructure, the city will invest 15.083 billion KRW in building two seafood wholesale markets at production sites, supporting two production site processing facilities, and supporting smart processing plants. Additionally, 355 million KRW will be invested to expand the seafood consumption market by strengthening promotional marketing to stimulate seafood consumption.

The city will support local specialty non-face-to-face festivals, seafood expos, and online seafood sales. In particular, to improve trust in seafood, it will also promote the development of a character and naming for the regionally specialized seafood, mussels.

Furthermore, to recover seafood exports that have been depressed due to COVID-19, 184 million KRW will be allocated to support key export species and develop sales channels.

Through export product support, acquisition of international seafood certifications, and fostering key export species, the city aims to upgrade and enhance the competitiveness of exported seafood. It will also support seafood export companies’ participation in overseas expos and manage Gyeongnam recommended products (QC) to pioneer export markets and establish an export foundation.

Kim Seongho, Director of the Marine and Fisheries Bureau of the city, said, "This year, we will do our best to help seafood industry workers regain vitality by recovering seafood exports through expanding export markets and revitalizing consumption promotion, as well as supporting seafood processing and distribution businesses."

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