Sejong-si, Rumored Shop and Meokkebi 'Public-Private Cooperation' Delivery App Pilot Project

Current Status of the Domestic Delivery App Market Size. The image is unrelated to the article. Source=Asia Economy DB

[Asia Economy (Sejong) Reporter Jeong Il-woong] Sejong City has begun the pilot operation of the public-private partnership delivery apps Sumnan Shop (Shop Chain Co., Ltd.) and Meokkebi (Meokkebi Co., Ltd.).

According to the city on the 9th, the pilot operation started the day before. The operation of Sejong's public-private partnership delivery apps aims to reduce the commission fees borne by businesses when using existing commercial delivery apps from 6%?12% to below 2%, thereby easing the burden on local small business owners.

Last November, the city signed business agreements with six delivery app operators. Sumnan Shop and Meokkebi recently completed preparations such as building their own delivery apps and integrating the Yeominjeon payment method, enabling them to start the pilot operation first.

The number of affiliated stores per operator is 365 for Meokkebi and 235 for Sumnan Shop. Among these, the number of stores where orders can be placed using the local currency Yeominjeon is 150 for Meokkebi and 45 for Sumnan Shop.

These operators will continue the pilot operation until the 28th of this month, focusing on recruiting additional affiliated stores and registering them on the apps.

Small business owners registered as affiliated stores on these delivery apps do not have to pay separate entry or advertising fees, and the commission fees are 0.9% for Sumnan Shop and 1.5% for Meokkebi.

Consumers can order through the delivery apps and pay with Yeominjeon only at stores registered as Yeominjeon affiliated stores (separately indicated within the delivery app). At this time, the city provides a 10% cashback benefit for Yeominjeon use, the same as in offline stores.

Stores not affiliated with Yeominjeon can use general card payment services.

Jo Sang-ho, Deputy Mayor for Economic Affairs of the city, said, “Delivery apps can be established only when small business owners and consumers participate and connect organically,” and added, “We hope for active participation from small business owners and citizens in using Sejong’s public-private partnership delivery apps to revitalize the local economy.”

This content was produced with the assistance of AI translation services.