Lotte Department Store, Orders and Deliveries of Seol Gift Sets Even on the Day Before the Holiday
'Same-Day Delivery' Service Available at All Seoul Stores Until the 10th
[Asia Economy Reporter Jo In-kyung] Lotte Department Store announced on the 8th that it will operate a 'Baro Delivery' service that allows customers to receive their Lunar New Year gift sets within 3 hours on the same day if ordered by the 10th, just before the holiday break.
The service delivers gift sets purchased for 90,000 KRW or more within 3 hours by quick delivery to addresses within 5 km of the purchasing store. The department store explained that when this service was piloted at the main store during last year's Chuseok, there was a significant increase in additional purchases and inquiries, especially for fresh food sets. Due to the positive response, including customers who usually shop at other stores deliberately purchasing gift sets at the main store, the service has been expanded to 18 Lotte Department Store locations in the Seoul area for this Lunar New Year holiday.
Baro Delivery orders for other regions must be placed by the 8th, and for deliveries within the same region by the 9th.
On Lotte Department Store’s live broadcast channel '100Live', a 'Premium Gift Special' will be presented from 2 PM on the 9th, gathering gift sets available for 'Baro Delivery' on Lotte ON for customers who find it difficult to visit stores. Customers can carefully review Lunar New Year gifts through the broadcast and use the Baro Delivery service.
Especially, products introduced through the live broadcast can be purchased with Baro Delivery set up by 7 PM on the 10th, allowing customers in the Seoul area to receive their items within 3 hours.
During the broadcast, the 1++ grade 'Cheongpum Myeongwol Hanwoo Master Set (2.8 kg)' will be sold at a 40% discount for 479,700 KRW (limited to 20 sets), and 'Dongyoungje Refrinol Plus (400mg*60 capsules)' will be offered at a 59% discount for 109,650 KRW. The 1+ grade 'Dongyang Livestock Gochang Hanwoo Value Set (1.2 kg)' is priced at 136,840 KRW, and the Beopseongpo Gulbi 'Millennium Set No. 6 (10 pieces, 1.2 kg)' is available for 139,730 KRW.
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Meanwhile, Lotte Department Store expects that, like last Chuseok, more customers will send gift sets instead of visiting their hometowns this Lunar New Year, and has increased the gift set delivery staff by 15% compared to last year. Approximately 200,000 gift set delivery orders were received over about two weeks starting from the 23rd of last month, a 37% increase compared to the same period last year.
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