LG Uplus Launches Lunar New Year Promotion for U+ Mobile and U+ Altteul Phone
[Asia Economy Reporter Eunmo Koo] LG Uplus is operating a promotion for new U+ Altteul Phone subscribers in collaboration with the Korea Post during the Lunar New Year holiday, and is also conducting an event offering discounts on international call 002 charges and VOD coupons for LG Uplus mobile and IPTV customers.
LG Uplus and the Korea Post announced on the 4th that they will hold a joint event for two months until the end of March, providing mobile Shinsegae gift certificates to new customers who subscribe to U+ Altteul Phone through post offices nationwide. Customers who subscribe to only the USIM plan will receive a 5,000 KRW gift certificate, and those who combine it with a device will receive a 10,000 KRW gift certificate.
Since September 2019, LG Uplus has launched the joint brand and partnership program ‘U+ Altteul Phone Partners’ to continuously grow and enhance the competitiveness of small and medium Altteul Phone businesses. This program supports sales activities and infrastructure, and conducts various events through the company’s online and offline channels to attract subscribers and promote the brand of participating companies. The participating businesses in this promotion are YEOYOU, freeT, and KCTV Mobile (KCTV), and subscriptions are available at over 1,500 post office counters nationwide and the Internet Post Office.
Jongseok Park, head of the Korea Post, stated, “Through this joint promotion with LG Uplus and U+ network Altteul Phone operators, we expect not only the revitalization of post office Altteul Phones but also growth in the Altteul Phone market.”
Jundong Park, head of the Partnership Business Group at LG Uplus, said, “We hope this will be a starting point for revitalizing the Altteul Phone market by partnering with the post office, the only face-to-face contact channel for Altteul Phones. We will continue to conduct promotions linked with the post office to deliver the value of Altteul Phones to customers.”
Starting February this year, LG Uplus will also regularly run the ‘Thank U+’ program every month. For February, themed around the Lunar New Year, from the 5th to the 14th, a 10-day event will be held offering discounts on international call 002 charges and VOD coupon giveaways.
The international call 002 charge discount event for U+ mobile customers is open to all LG Uplus mobile customers. During the event period, customers who apply on the LG Uplus official website event page will receive a 5,000 KRW discount on international call 002 charges incurred during the period.
A VOD coupon giveaway event will also be held for U+tv and U+mobiletv customers. Customers who purchase VOD worth 10,000 KRW or more during the period will be entered into a draw to win a 10,000 KRW VOD coupon, with 2,021 winners selected. Purchases of 10,000 KRW or more automatically enter customers into the draw. Winners will be notified individually via text message on the 16th and can check their coupons in the coupon box.
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Seokju Jung, head of the Loyalty Service Team at LG Uplus, said, “We hope this will be a warm time to express gratitude to family, relatives, and friends overseas and to comfortably watch movies at home with small family groups. This year, we plan to hold the ‘Thank U+’ event every month, offering abundant benefits to thank LG Uplus customers.”
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