Homeplus, Premium Meat Gifts Lead for Lunar New Year... Introducing Differentiated Products

Homeplus Lunar New Year Meat Gift Sets

[Asia Economy Reporter Lim Chunhan] Homeplus announced on the 26th that it will offer this year's Lunar New Year livestock gift sets in a more diverse range by categorizing them into premium and differentiated products.

According to Homeplus, pre-order sales of Korean beef gift sets from the 17th to the 24th of last month increased by about 40% compared to the same period last year.

Homeplus recently planned a variety of differentiated products as more consumers are cooking steaks at home. Representative products include the No.9 Korean beef sirloin, shrimp meat, Chateaubriand (tenderloin), which are the finest cuts among 1++ grade, and the No.9 1++ grade Korean beef omakase refrigerated set equipped with Sabini Tartufi truffle salt and oil. There are also Black Label Korean beef tomahawk BBQ steak refrigerated sets, antibiotic-free 1+ grade sirloin and strip loin refrigerated sets, and Black Label prime ribeye steak refrigerated sets.

These products can be purchased at Homeplus stores nationwide, Homeplus Express stores, and Homeplus online.

A Homeplus representative said, "This Lunar New Year, due to COVID-19, more customers are sending good gifts rather than visiting their hometowns, leading to active sales of premium product lines such as Korean beef," and added, "During the main sales period for Lunar New Year gift sets, Homeplus's differentiated livestock gift sets are expected to remain highly popular."

This content was produced with the assistance of AI translation services.