Oakley, Apparel Line Debuts in Korea for the First Time

Global sports brand Oakley announced on the 20th that it will launch its apparel line in the domestic market.

[Asia Economy Reporter Seungjin Lee] Global sports brand Oakley announced on the 20th that it will launch its apparel line in Korea. Oakley plans to introduce various sports and lifestyle apparel lines in Korea within this year, starting with this apparel line.

The first apparel line unveiled by Oakley includes the Radskin line and four types of fleece hoods. Radskin, meaning "the best skin," is a functional material product that offers a sense of unity with the body, released as three items: Shell Guardian Coat, Shell Fluffy Down Jacket, and Variant Pants. All products feature reflective materials, ensuring visibility and safety even in dark environments.

Additionally, Oakley introduced three types of Sierra Fleece Hoods, which are resistant to snow and rain, and one type of TNP Fleece Hood. The Sierra Fleece Hood enhances breathability and moisture permeability, with banding on the sleeves and hem to improve mobility. The TNP Fleece Hood includes a built-in neck gaiter that blocks wind, helping to maintain body temperature during outdoor activities.

An Oakley brand manager stated, “Oakley is already a brand that offers not only eyewear but also various sports apparel lineups overseas. Starting with these products, we plan to introduce a variety of performance and lifestyle products in Korea as well. We will do our best to select and present apparel lines that domestic consumers need the most, while maximizing points of contact with consumers.”

This content was produced with the assistance of AI translation services.