Shinhan Card Launches Green Mobility Campaign 2... "Expanding Electric Buses"

A Fixed Amount Donated to Environmental Groups for Every Electric Bus Sold
Donations Used for Shinhan Card Eco Zone Construction in Urban Parks

[Asia Economy Reporter Ki Ha-young] Shinhan Card announced on the 18th that it will carry out the 'Green Mobility Campaign 2,' which donates a fixed amount from the sales of electric buses.

This campaign supports the expansion of eco-friendly transportation such as electric cars and electric buses and is an activity aimed at reducing carbon emissions. It is a program that applies Shinhan Financial Group's key core strategy, the 'Zero Carbon Drive Strategy,' which is being promoted proactively to respond to climate change, to the eco-friendly transportation market.

Shinhan Card plans to accumulate 100,000 Green Mileage (1 mileage = 1 KRW) per electric bus sold until the end of this year and donate it to environmental organizations. The donation will be used for projects such as establishing Shinhan Card Eco Zones in urban parks.

The Shinhan Card Eco Zone is a sustainable (ESG) project that creates healthy parks and green earth in the city using eco-donation points accumulated by green consumers practicing eco-friendly lifestyles and donations from the Shinhan Card Green Campaign. It will be established in Seoul Forest in collaboration with Seoul Green Trust.

Previously, Shinhan Card conducted the 'Peugeot EV-Shinhan Card Green Mobility Campaign,' which donates a fixed amount to domestic environmental organizations each time a Peugeot electric vehicle is sold to expand the distribution of electric vehicles. Encouraged by customer response, it also launched the 'DS EV-Shinhan Card Green Mobility Campaign.'

A Shinhan Card official said, "We hope that more people will take an interest in carbon reduction efforts in their daily lives through this Green Mobility Campaign," adding, "We will continue to carry out various eco-friendly management activities linked to Shinhan Financial Group's 'Zero Carbon Drive Strategy' in the future."

This content was produced with the assistance of AI translation services.