Massage Chairs and Motion Beds Emerge as Essentials for 'Jipkoksaenghwal'

Bodyfriend "Jipkok Era, Massage Chair Inquiries Surge" View original image


[Asia Economy Reporter Kim Cheol-hyun] With the resurgence of the novel coronavirus infection (COVID-19) and the normalization of 'staying at home,' more people are seeking massage chairs to take care of their family's health while working from home and doing home training.


Bodyfriend announced on the 17th that inquiries and visits regarding massage chairs have increased by about 20-30% compared to the previous year. Among them, visits seeking the medical device 'Phantom Medical' for therapeutic purposes have particularly increased. This is interpreted as a phenomenon resulting from having related symptoms and spending more time at home due to remote work.


A Bodyfriend representative said, "As staying at home has become routine, the use of massage chairs has expanded beyond simply receiving massages to listening to music, watching movies on TV, or stretching after home training."


Demand for motion beds, which offer high usability through various movements, has also increased. Bodyfriend explained that the sales proportion of motion beds, which was about 35% of the total in their natural latex bed La Cloud, has risen to 60% this year. The representative product of La Cloud, 'Pharaoh Motion Care,' is optimized for activities and movements that can be done at home with various care programs applied.



A Bodyfriend representative said, "As the COVID-19 resurgence intensifies, product inquiries are increasing," adding, "We are implementing a reservation system for visits to directly managed showrooms and conducting thorough disinfection."


This content was produced with the assistance of AI translation services.

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