Like a New Bed Every 3 Years... Coway Launches 'Mattress Sleep Matching Service'

Replace with Desired Topper According to Lifestyle and Body Shape Changes

Coway announced on the 16th that it will offer a 'Sleep Matching Service' that allows customers to change or replace the topper to their preferred one according to lifestyle changes during the mattress usage period. Photo by Coway

[Asia Economy Reporter Kim Heeyoon] Coway announced on the 16th that it will implement a ‘Sleep Matching Service’ that allows customers to change or replace the topper to their desired one according to lifestyle changes during the mattress usage period.

According to Coway, the mattress Sleep Matching Service is a customized service that allows users to change to a mattress topper that suits their body shape changes, lifestyle habits, and preferences. Customers can select and replace various toppers periodically, providing the comfort of a brand-new bed at all times.

The service is available to customers who are currently renting or newly renting the ‘Coway Hybrid Mattress.’ When the topper replacement period arrives (at 36 months for a 6-year rental), customers can choose their preferred model from four types of toppers, and the replacement service will be provided.

The Sleep Matching Service is characterized by expanding the range of choices by enhancing the currently operating free topper replacement service. Coway offers free topper replacement once every three years during mattress rental. Previously, replacements were only possible with the same model in use, but with the introduction of the Sleep Matching Service, customers can experience various types of toppers, according to Coway.

Coway’s Sleep Matching Service offers a choice among four types based on the main topper materials (memory foam, latex, etc.) and firmness. ▲‘Hybrid1 Soft,’ which applies high-density dual memory foam to comfortably envelop the whole body ▲‘Hybrid1 Medium,’ which provides a slightly firmer feel ▲‘Hybrid2,’ which can be flipped according to the season, using breathable materials for comfort in summer and insulating materials for warmth in winter ▲‘Hybrid3,’ which uses molded latex for strong durability and firm support.

Im Seonggeun, head of Coway’s Sleep Care Team, said, “We are breaking the stereotype that beds cannot be changed once purchased by introducing a differentiated service that allows replacement according to lifestyle changes. We will lead efforts to enhance customer value based on this innovative service that restores the comfort and firmness of a new bed every three years and provides the optimal sleep environment.”

This content was produced with the assistance of AI translation services.