Evezari, December Sales Event for Increased Goose Bedding Demand

Colder Weather and COVID-19 Impact Increase Interest in Good Sleep and Home Decoration
Goose Down Sales Rise by an Average of 56% Annually Since 2015

Evezari Signature Eden Goose. Photo by Evezari

[Asia Economy Reporter Kim Heeyoon] Evejari announced on the 13th that it will hold a goose down bedding event throughout December.

This event is being held as part of the "Good Bedding Christmas" campaign at over 400 dealerships nationwide. Customers who purchase antibacterial functional goose bedding will receive winter blankets, stylers, and other prize benefits.

Sales of Evejari's summer goose products from May to August this year increased by 49% compared to 2018. Evejari analyzed that the increased interest in good sleep due to COVID-19 and the bold investment tendency in home decoration raised attention to functional bedding and drove goose bedding sales this summer.

The total sales volume of Evejari's goose bedding has steadily increased by an average of 56% annually since 2015. A company official added that the hotel-style bedding trend has taken hold, and with diversified types and price competitiveness, the popularization of premium image goose down bedding is accelerating. Based on this, demand for goose down bedding is expected to rise further this winter.

Jo Eunja, chief researcher at Evejari Sleep Environment Research Institute, said, "Goose bedding is highly useful as an interior item and, compared to other winter bedding materials, produces less dust and is lightweight, helping to improve poor sleep quality," adding, "With the booming goose bedding market combined with the COVID-19 situation, we expect more customers to seek goose bedding this winter."

This content was produced with the assistance of AI translation services.