[Asia Economy Reporter Suyeon Woo] Hyundai Mobis announced on the 10th that it held the 'M.FIELDs Festa 2020,' an event to share ideas proposed by employees throughout the year and select the annual best ideas.


Hyundai Mobis operates the idea portal 'M.FIELDs' to promote advanced research in the future car sector, turning ideas into actual research and development projects.


This event was organized to select two best ideas from those submitted to M.FIELDs over the year and to demonstrate last year's quarterly best ideas currently under development. Among approximately 650 ideas submitted to the idea portal this year, eight outstanding ideas were selected for the final festival. The idea proposers explained their ideas directly to employees and executives, and the 2020 best ideas were chosen through real-time voting by participants.


An employee participating in the idea festival 'M.FIELDs FESTA 2020' is presenting their idea at THE STUDIO M. located in Hyundai Mobis Technical Research Center. Photo by Hyundai Mobis

An employee participating in the idea festival 'M.FIELDs FESTA 2020' is presenting their idea at THE STUDIO M. located in Hyundai Mobis Technical Research Center. Photo by Hyundai Mobis

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At this year’s festival, 'Vehicle Interior Sterilization Device Using UV LED' and 'Vehicle Posture Estimation Method Using G-Sensor' were selected as the best ideas. The proposers of the best ideas are given opportunities to visit overseas global companies and attend creative workshops.


Researcher Jiseong Kang, who proposed one of the best ideas, said, "The corporate culture that allows continuous new thinking beyond assigned tasks was a great help," adding, "I will put more thought into realizing the selected idea as a future technology."


Meanwhile, four outstanding ideas from 2019, including HMI technology for color vision deficiency and camera lens cleaning technology, have completed concept and function verification for advanced technologies. A technology demonstration event was also held at the Tech Gallery within Hyundai Mobis Technology Research Institute.



In addition to the idea portal, Hyundai Mobis operates various programs that can grow employees’ ideas into future core technologies, such as the Startup Challenge program that connects future new business ideas to startups, and the Tech Challenge program that allows researchers to focus on developing new technologies.


This content was produced with the assistance of AI translation services.

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