Paperless Customer Communication Throughout All Counter Services... Activation of Electronic Documents and Authentication for Contactless Interaction

Mirae Asset Life Insurance Eliminates Paper Documents for the First Time in the Industry View original image


[Asia Economy Reporter Oh Hyung-gil] Mirae Asset Life Insurance has become the first company in the insurance industry to completely abolish document binding, establishing a 100% paperless work environment.


On the 10th, Mirae Asset Life Insurance announced that it introduced a paperless system at customer plazas and branches where customers visit to conduct business. All documents related to insurance and loans have been converted to electronic documents, and through electronic certificates and electronic power of attorney, documents can be exchanged via mobile devices, transforming Mirae Asset Life Insurance into a paperless insurance company.


Currently, most of Mirae Asset Life Insurance’s operations can be handled by customers directly through mobile applications (apps) or web portals in a one-stop manner. Digital consultation services such as Kakao chatbot and chat counseling provide financial services without restrictions on time and place.


With a stable mobile-based work environment in place, the establishment of the paperless system is expected to greatly improve convenience for customers visiting branches. From required documents before visits to all documents needed for consultations, everything has been fully digitized, so Mirae Asset Life Insurance customers do not need to use any paper throughout the entire process.


Customers and employees at the branch view a digital touch monitor together to conduct real-time consultations and complete digital application forms. Documents issued to customers are also sent directly via mobile. Additionally, customers’ supporting documents such as government office papers can be issued and submitted immediately on mobile through linkage with the Ministry of the Interior and Safety’s electronic certificate system, and proxy tasks are handled without paper through electronic power of attorney.


In particular, Mirae Asset Life Insurance is the first insurance company to completely abolish the document binding process. All physical documents submitted by customers are converted into electronic formats for storage. This reduces costs and manpower required for document management while simultaneously improving processing speed and customer convenience. It also helps protect personal information by not separately storing documents related to customer information.


As mobile financial users increase and the environment rapidly shifts to untact (contactless), Mirae Asset Life Insurance responded swiftly to establish paperlessness. In the first half of the year, about 30 employees from various departments including contract management and loans formed a task force (TF) centered on the Customer Service Headquarters to explore comprehensive digital innovation measures. Based on this, a total of about 210 forms were standardized as electronic documents, achieving 100% paperlessness.



Lee Hu-min, Head of Customer Service Headquarters at Mirae Asset Life Insurance, explained, “Even before the outbreak of COVID-19, Mirae Asset Life Insurance had established an industry-leading digital infrastructure by building most customer services as mobile-centered non-face-to-face systems. With this paperless system, all communication with customers can now be conducted quickly and accurately using digital technology.”


This content was produced with the assistance of AI translation services.

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