GS Retail Receives the 'Bohun Cultural Award'

On the 7th, at the Grand Hyatt Seoul in Yongsan-gu, Seoul, Heo Yeon-su, Vice Chairman and CEO of GS Retail, received the Veterans Culture Award (Group) at the 21st Veterans Culture Awards ceremony hosted by the Ministry of Patriots and Veterans Affairs. (Photo by GS Retail)

[Asia Economy Reporter Seungjin Lee] GS Retail announced on the 8th that it received the ‘Veterans Culture Award’ (Group) at the ‘21st Veterans Culture Awards’ ceremony.

The Veterans Culture Award is given to five individuals (teams) who have contributed to honoring those who served the Republic of Korea through independence movements and military service, and who have contributed to the spread of veterans culture.

GS Retail was honored with the award in recognition of its continuous efforts since 2018 to honor those who dedicated themselves to the country by utilizing over 15,000 offline platforms and online platforms.

GS Retail’s representative activities to promote veterans culture include ▲Independence Activist Lunchbox Sticker Campaign ▲Historical Exploration of the Provisional Government with 100 Customers ▲Support for Descendants of Independence Activists ▲Participation in the ‘122609 Taegukgi to be Found Until the End’ Campaign.

The participation in the ‘122609 Taegukgi to be Found Until the End’ campaign marked an expansion of GS Retail’s activities, which had focused on ‘patriotic martyrs’ such as independence activists, to also honoring ‘patriotic spirits’ such as Korean War veterans. The 90,000 Taegukgi badges distributed by GS Retail received enthusiastic responses, with most of the stock sold out on the first day of the campaign.

GS Retail plans to continue leading various activities that promote awareness of those who have dedicated themselves to the country and inherit their noble spirit.

A GS Retail official said, "We are honored that our long-term efforts to promote veterans culture through GS Retail’s online and offline platforms have led to receiving the Veterans Culture Award," adding, "We will continue our social responsibility management by carrying out activities to recognize and honor those who have contributed to the Republic of Korea with a sense of mission."

This content was produced with the assistance of AI translation services.