Estra, Year-End 'Customer Appreciation Event'
[Asia Economy Reporter Yujin Cho] MediBeauty Estra is holding various events including limited edition goods, discount coupons, and discounts on all products for three weeks until the 31st on its official mall to celebrate the year-end.
As the first event, customers who purchase more than 30,000 KRW on the Estra official mall during the event period will receive three types of popular character ‘Padengi’ goods. These goods featuring Padengi, a character recently popular among the 2030 generation, consist of a ‘2021 calendar, stickers, and mask strap’ that can be practically used in daily life, and are provided in a limited quantity of 2,000 units.
Secondly, the ‘Gather Sekolji’ drag event will be held. Participants drag the characters ‘Sera’, ‘Kolle’, and ‘Bangsan-i’, which personify the three essential moisturizing elements ‘Ceramide, Cholesterol, and Fatty Acid’ with the cute Padengi character, to complete barrier moisturizing, and all participants will receive a 1,000 KRW coupon usable on the Estra official mall.
Lastly, to celebrate the year-end, all Estra products will be offered at a 20% discounted price. From Estra’s bestseller ‘Atobarrier365 Cream’, which protects the skin barrier with its proprietary DermaOn technology that replicates not only the actual skin barrier ingredients but also the structural form, to ‘Atobarrier365 Hydro Essence’, which replenishes moisture nutrients inside the skin barrier, all products will have the same discount applied, attracting strong consumer interest.
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An Estra official stated, “This event, planned as part of the Trustworthy Moisturizing Campaign, is composed of various activities such as goods giveaways and discount events to repay the high interest and love consumers have shown Estra throughout the year,” and added, “We hope this event, which anyone can enjoy and easily participate in, will be an opportunity for more consumers to enjoy abundant benefits during the cold winter.”
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