KB Kookmin Card Launches 'Eco-Friendly Preferential Service' for Long-Term Customers

[Asia Economy Reporter Ki Ha-young] KB Kookmin Card introduced the ‘Long-term Customer Preferential Service’ on the 2nd, which allows engraving desired phrases on card plates made of eco-friendly materials.

Recently, KB Kookmin Card, which has been conducting various businesses related to 'Environmental, Social, and Governance (ESG) management,' planned this service with the intention of expressing gratitude to long-term customers and participating in environmental protection.

This newly launched service targets customers who have maintained continuous transactions with KB Kookmin Card for over 10 years. When long-term customers apply for the designated cards, a ‘lettering service’ is provided that engraves desired phrases such as life mottos on the ‘eco-friendly card plate.’

The eco-friendly card plate features the use of eco-friendly materials such as bio-plastic ‘Ecozen Sheet’ and ‘Wood Sheet,’ which emit fewer harmful substances like carbon and greenhouse gases compared to conventional plastics during production, and an ‘antibacterial film’ is applied to the card plate.

Additionally, the front of the card plate displays the customer’s transaction period, and a desired phrase of up to 12 Korean characters or 24 English characters is laser-engraved.

KB Kookmin Card expects that the eco-friendly card plates will not only promote personal hygiene and environmental protection participation but also satisfy customers’ ownership desires and emotions through unique wood grain designs and personalized lettering phrases for each issued card.

The service application is available for a total of five products with a high issuance rate among long-term customers: ▲ KB Kookmin Easy Ring Titanium Card ▲ Tantan-dae-ro Only You Titanium Card ▲ Tantan-dae-ro All Shopping Titanium Card ▲ Gaon Biz Titanium Card ▲ Golden Life Titanium Card.

KB Kookmin Card plans to expand the range of applicable products in the future by comprehensively considering market and customer responses.

A KB Kookmin Card official stated, “We will continue to strive to introduce services for long-term customers following the eco-friendly card materials and lettering service.”

This content was produced with the assistance of AI translation services.