Kyobo Life Insurance Renovates Gwanghwamun Billboard with Kim Jong-sam's 'Fisherman'
Kyobo Life Insurance announced on the 30th that it will renovate the Gwanghwamun Billboard "Winter Edition" with the poem "Fisherman" by poet Kim Jong-sam.
View original image[Asia Economy Reporter Oh Hyung-gil] Kyobo Life Insurance announced on the 30th that it will renew the Gwanghwamun Billboard 'Winter Edition' with the poem "Fisherman" by poet Kim Jong-sam.
The message conveys that living each ordinary day diligently becomes the power to create the miracle of living tomorrow, encouraging people to have greater hope and be faithful to their lives in the new year.
The billboard design depicts the figure of a fisherman trying to catch a whale with a fishing rod from a small fishing boat, symbolizing an attitude of not losing hope for the future despite life's hardships.
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A Kyobo Life Insurance official said, "Our lives may be tossed by waves and sometimes face storms, but if we do not lose hope and remain faithful to the present, everyday miracles will come. Although the prolonged COVID-19 situation has made reality tough, we chose this phrase to welcome the new year with hope while waiting for tomorrow's miracle."
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