Samsung Fire & Marine Insurance Expands Digital Guidance Service for Customers
Not only Insurance Contract Guidance
But Also Customized Service Information Provided
[Asia Economy Reporter Ki Ha-young]Samsung Fire & Marine Insurance announced on the 30th that it has expanded its digital guidance services for customers.
With this service expansion, not only insurance contract guidance but also customized service information for customers is provided. A representative service is the one that links to Samsung Fire & Marine Insurance's YouTube through the digital guidance booklet and continues to claim submission.
Depending on the customer's life cycle, information such as how to prepare for major critical illnesses or checking the level of children's insurance subscriptions is also provided. Additionally, information on refund guidance and automobile insurance mileage settlement can be checked.
Customized service information is provided by leveraging the advantages of digital guidance in the form of videos or links to the homepage. Customers can easily and conveniently check the necessary information immediately without separate searches.
Samsung Fire & Marine Insurance informs customers of contract details via mail or mobile notifications in cases of maturity, renewal, or premium non-payment. The company plans to minimize traditional mail notifications and expand digital guidance using mobile devices.
With the expansion of digital guidance services, customers can conveniently receive information related to their insurance contracts. It also reduces the risk of personal information leakage due to not receiving mail notifications because of moving or mail loss. Another advantage is that customers can view their previous guidance history and content anytime through the Samsung Fire & Marine Insurance website and app.
The digital guidance service also contributes to environmental protection by reducing paper usage for mail notifications. Approximately 36 million A4 sheets are used annually for mail notifications, and replacing them with digital guidance can preserve 3,600 trees.
Samsung Fire & Marine Insurance has also filed a patent for the technology that provides customized information applied to digital guidance content.
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A representative from Samsung Fire & Marine Insurance's Customer Strategy Team said, "Through the expansion of this digital guidance service, customers can conveniently and safely check the guidance received from the company and receive customized service information together. In addition to convenient customer service, we will continuously contribute to environmental protection by reducing mail notifications."
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