Samyang Foods Unveils Limited Edition Camping Sets Including 'Bultaneun Picnic Set' with Hybrow

[Asia Economy Reporter Choi Saeng-hye] Samyang Foods announced on the 16th that it will launch a 'Camping Collaboration Set' in partnership with lifestyle brand Highbrow.

The products introduced this time are two types: the 'Burning Picnic Set' and the 'Cream Carbo Buldak Camping Set.'

The Burning Picnic Set consists of Burning Chili Jjajang, Burning Chili Jjamppong, and picnic essentials directly produced by Highbrow, such as a picnic mat, grocery bag, and Sierra cup. The picnic item designs incorporate the green color of the package and the characters Pepper and Salt from the Burning series, adding a special touch. The price is 45,900 KRW.

The Cream Carbo Buldak Camping Set includes Cream Carbo Buldak Bokkeummyeon and Highbrow's signature product, the Milk Box. The Milk Box features the pink color of the Cream Carbo Buldak Bokkeummyeon package, adding a warm feeling. It includes a wooden tabletop that turns the Milk Box into a table, a Milk Strap that can be attached to the Milk Box and worn over the shoulder, an essential camping cooking item called banhap, and cutlery, making it practical to use. The price is 74,000 KRW.

The Camping Collaboration Sets will be sold in limited quantities on Samyang Foods' online shopping mall Samyang Mat Shop and Highbrow's website, with various events held on Samyang Mat Shop to celebrate the launch.

This content was produced with the assistance of AI translation services.