Gangjin-gun Wins Grand Prize at Korea Communication Awards

Received High Scores in Communication Index, Content Competitiveness Index, and Operational Evaluation

Gangjin-gun received the Grand Prize in the Basic Local Government (County) category at the 13th Korea Communication Awards. (Left) Yoon Young-chan, member of the Democratic Party of Korea, and (Right) Lee Sang-sim, Deputy Governor of Gangjin (Photo by Gangjin-gun)

[Asia Economy Honam Reporting Headquarters Reporter Kim Yong-su] Gangjin County, Jeollanam-do announced on the 12th that it won the grand prize in the basic local government (county) category at the 13th Korea Communication Awards held at the Korea Press Foundation Press Center on the 11th.

The Korea Communication Awards is a prestigious ceremony hosted by the Korea Internet Communication Association and supported by the Ministry of Science and ICT, the Korea Communications Commission, and the Ministry of Trade, Industry and Energy.

The awardees were selected through systematic evaluations by customer panels and experts based on communication indices (SNS channels, promotions, communication marketing effectiveness), content competitiveness indices, and operational performance assessments.

Gangjin County was honored for its use of various social network platforms such as YouTube, blogs, Facebook, Instagram, and KakaoStory to deliver county administration and diverse information to residents and subscribers.

The comprehensive index scored AAA 83.17 points, with particularly high scores in content competitiveness index at 87.81 points, YouTube at 81.48 points, and Facebook at 80.86 points.

Currently, Gangjin County provides various genres of content by channel, including YouTube live broadcasts, public official vlogs, mukbang, and educational videos under the series "Learn and Share".

County Governor Lee Seung-ok said, “The importance of untact communication is increasing amid COVID-19,” adding, “We will continue to activate social network channels with diverse user bases and high accessibility such as Kakao Channel and YouTube to communicate more closely with residents and carry out resident-oriented communication administration.”

Gangjin County won the grand prize in the basic local government (county) category at the 13th Korea Communication Awards.

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