Son Expands Income by Inheriting Traditional Food Master Techniques from Mother

Uljin-gun Agricultural Corporation Maeya Food Receives Encouragement Award at 'Family Business Succession Agri-Food Competition' View original image

[Asia Economy Yeongnam Reporting Headquarters Reporter Choi Jae-ho] Uljin-gun, Gyeongbuk announced on the 12th that Maeya Traditional Food, an agricultural cooperative corporation, won the Encouragement Award at the '2020 Excellent Cases Competition for Agricultural Food Processing and Experience Family Business Succession Farms' hosted by the Rural Development Administration.


The award-winning entries in this competition were selected through a first round of document screening and a second round of online public voting to promote pride and spread achievements.


Maeya Traditional Food is an agricultural corporation that succeeded the family business when Yoon Young-jin, the son of Food Artisan Choi Song-ja (CEO), returned to farming in 2017 after inheriting traditional techniques. While the existing jocheong (traditional grain syrup) and yeot (traditional taffy) products were mainly sold offline, the company explained that income has increased through stable sales network expansion such as various sales channels and design development.


Yoon Young-jin expressed his ambition, saying, "In the future, we plan to further expand the business by installing HACCP facilities and establishing additional online sales channels. We will also strive to develop jocheong that anyone can enjoy in various ways."



Jeon Eun-woo, director of the Agricultural Technology Center, emphasized, "We will provide extensive support so that excellent family business succession farms that increase farmers' income by purchasing local agricultural products and contribute to job creation for local residents can continuously achieve results."


This content was produced with the assistance of AI translation services.

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