Competition to Secure Jeju Routes Amid COVID-19... Jeju Air Operates 'JJ Lounge' in Aewol

Jeju Route Passenger Numbers Recover to 1 Million in October "Price Alone Cannot Secure Market Leadership"

[Asia Economy Reporter Yoo Je-hoon] Jeju Air announced on the 9th that it will operate the 'JJ Lounge X Space Zero (hereinafter JJ Lounge)' in collaboration with 9.81 Park Space Zero in Aewol-eup, Jeju Special Self-Governing Province. This comes amid fierce competition on Jeju routes due to the COVID-19 pandemic.

JJ Lounge is an exclusive lounge available to all Jeju Air passengers for 6,000 KRW per day. It is equipped with postcards and travel planners so travelers can start and end their trips comfortably. Additionally, pilot and flight attendant uniforms are provided for anyone to wear and take photos.

Located in Aewol-eup, about 30 minutes from Jeju Airport, the company explains that it is ideal for preparing for a relaxed trip before hotel check-in or for spending leisure time after hotel check-out and before boarding a flight.

Especially, 9.81 Park, where JJ Lounge is located, offers various content that anyone can enjoy for about 2 to 3 hours, including non-motorized racing games, VR games, experiential game zones, game-type bumper cars, sky swings, and indoor laser survival games.

Jeju Air's decision to open the lounge is due to the intensifying competition surrounding the Jeju route, which has become almost the only passenger route for domestic airlines amid COVID-19. According to Jeju Air, the number of passengers using Jeju Airport nationwide in August was 1.17 million, similar to previous years. Although the number of visitors slightly decreased in September due to the resurgence of COVID-19, it recovered to over one million last month.

A Jeju Air official said, "As competition intensifies within limited routes in the COVID era, it is not easy to maintain market leadership by price alone," adding, "We are creating elements that allow travelers to have happy experiences through differentiated methods such as lounges."

This content was produced with the assistance of AI translation services.