Beplemunt Launches 18 Types of Daily Look

[Asia Economy Reporter Yujin Cho] Shinsegae International's online-exclusive fashion brand Bfulment is launching its winter drop.

Bfulment has shown significant growth, achieving its total product sales target within two weeks of its launch in September. In particular, sweatshirts and jogger pants caused a sell-out frenzy, currently undergoing the 6th reorder.

Through the winter drop, Bfulment is releasing 18 daily look items perfect for this season. From sophisticated office looks suitable for weekdays to comfortable casual looks for after work or weekends, it offers practical mix-and-match styles using each product, making it easy to reference.

They suggest stylish layering methods considering both style and warmth, such as wearing a long coat over a combination of brightly colored knitwear and corduroy pants, or pairing with a sweat setup to complete a casual look. It is characterized by the ability to style according to personal taste without being constrained by rapidly changing transitional weather or locations.

The sweatshirts and jogger pants, which have continued to sell out since launch, are upgraded with hood designs, new colors, and winter materials. The sweat setup, made with good materials and a relaxed fit for mobility, is perfect not only for the recently popular car camping and camping looks but also can be coordinated with long coats, leather jumpers, and more to create fashionable outfits.

Bfulment can be found on Shinsegae International's official online mall, SI Village.

This content was produced with the assistance of AI translation services.