Amorepacific Partners with Chinese Duty-Free Retailer CDFG

An Se-hong, President of Amorepacific (left in the photo), is taking a commemorative photo with Charles Chen, Chairman of CDFG, after signing a business partnership agreement.

[Asia Economy Reporter Yujin Cho] Amorepacific has signed a strategic business partnership with China’s largest duty-free retail company, China Duty Free Group (CDFG).

Sehong Ahn, President of Amorepacific, and Charles Chen, Chairman of CDFG, participated in the partnership signing ceremony, which was held online yesterday.

Through this agreement, Amorepacific plans to further strengthen its ongoing cooperation with CDFG and effectively respond to the rapidly growing Chinese duty-free market centered in the Hainan region, laying the foundation for global duty-free business growth.

Under this partnership, both companies agreed to collaborate on ▲ strengthening strategic support for duty-free business in the Hainan region ▲ priority negotiations for new stores and expansion of new brand entries ▲ enhancing marketing and digital transformation investments ▲ and activating data asset sharing.

Sehong Ahn, President of Amorepacific, expressed his commitment, saying, “With this partnership with CDFG, a global leader in duty-free, we hope to maximize business synergy between the two companies and gain a deeper understanding of Chinese customers.”

Charles Chen, Chairman of CDFG, stated, “We look forward to continuing a stronger partnership with Amorepacific to enhance the Hainan beauty lifestyle customer experience.”

Founded in 1984, CDFG is China’s largest duty-free retail company and has been rapidly growing in the global market through recent expansions in the duty-free business. Amorepacific has maintained a collaborative relationship with CDFG since 2010, and currently, Sulwhasoo, Laneige, Innisfree, and Primera brand products are sold at over 80 stores through CDFG’s distribution network.

This content was produced with the assistance of AI translation services.