Paris Baguette Expands 'Freshly Baked Bread' Service Platform

[Asia Economy Reporter Lee Seon-ae] Paris Baguette announced on the 6th that it will strengthen its ‘Godguunppang’ service, which provides real-time production information of products by store to consumers and helps them purchase immediately.

First, Paris Baguette will expand the platform where consumers can check the ‘Godguunppang’ times. When consumers scan the ‘Godguunppang QR code’ placed inside Paris Baguette stores, they are linked to the official Paris Baguette website where they can check the ‘Godguunppang’ information by day and time. ‘Godguunppang’ information can also be checked through the ‘Happy TV’ on the digital menu boards installed in each store.

To commemorate the expansion of this service platform, Paris Baguette will also hold various promotions until November 4. When consumers purchase bread, sandwiches, or salad products baked within 1 hour at the store and present the barcode available by scanning the ‘Godguunppang QR code’, they can receive a 10% discount. Additionally, when combined with telecom discounts, benefits of up to 20% can be received. The same benefits are available on the Paris Baguette official website’s ‘Godguunppang’ service.

Meanwhile, in April, Paris Baguette became the first in the industry to introduce the ‘Godguunppang’ service, which provides the bread baking time information by store through the Happy Order app and website on its own delivery service ‘Pava Delivery’. The ‘Godguunppang’ service allows consumers to check in real time the inventory of products produced within 1 hour by each store and order immediately.

A Paris Baguette official said, “The Godguunppang service provides consumers with the value of the time when the product tastes best, allowing them to experience the highest quality products,” and added, “We will continue to enhance convenience as a digital bakery.”

This content was produced with the assistance of AI translation services.