'Endangered Animal', the final winner of the eco package design contest 'Out of the Box' co-hosted by Samsung Electronics and the UK design media 'Dezeen'.<br><br><Photo by Samsung Electronics>

'Endangered Animal', the final winner of the eco package design contest 'Out of the Box' co-hosted by Samsung Electronics and the UK design media 'Dezeen'.

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[Asia Economy Reporter Ki-min Lee] Samsung Electronics announced the final winning entry of the Eco Package design competition "Out of the Box competition," co-hosted with the UK design media 'Dezeen,' on the 14th (local time).


The Out of the Box competition is a contest proposing up-cycling ideas using the eco package for TVs newly introduced by Samsung Electronics this year. A total of 1,554 works were submitted from 84 countries worldwide over eight weeks from April 6 to May 29.


In August, Samsung Electronics revealed five finalists on the Dezeen website and conducted the final judging by design experts from both companies, considering ▲understanding of up-cycling ▲design completeness ▲practicality ▲harmony with surrounding space ▲difficulty of production. In addition, an online vote via Instagram was held to reflect consumer opinions.


The final winning entry was "Endangered animal" by Sarah Willemart and Matthieu Muller from Belgium. The design, modeled after endangered polar bears, rhinoceroses, and sea turtles, was devised to be used as a stool, table, and play tool.


Sarah Willemart said, "The idea started with an educational purpose to raise awareness among children about endangered animals," adding, "I have always been interested in up-cycling, and I am very happy to participate in a meaningful project through this work."


Besides the winning entry, the final rankings of the finalists, whose creative up-cycling ideas and designs stood out, were also announced.


Samsung Electronics plans to provide an up-cycling manual using the contest ideas through a QR code printed on the TV packaging box within this month, making it easy for general consumers to follow.


Joo Jong-seok, Vice President of Samsung Electronics' Visual Display Business, said, "Through this eco package design competition, we were able to encounter many fun and excellent works that embody the value of up-cycling," adding, "Samsung TV will continue to strive to deliver not only the best viewing experience based on innovative picture quality but also various values to consumers."



Finalist award-winning works from the eco package design competition "Out of the Box," co-hosted by Samsung Electronics and the UK design media 'Dezeen.'<br><br><Photo by Samsung Electronics>

Finalist award-winning works from the eco package design competition "Out of the Box," co-hosted by Samsung Electronics and the UK design media 'Dezeen.'

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This content was produced with the assistance of AI translation services.

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