'LG Wing' with 90-Degree Screen Rotation to Launch in Early October... Price Expected in Low 1 Million Won Range

Global Release via YouTube at 11 PM on the 14th
Equipped with Full Pop-up Camera and Rear Triple Camera

LG Wing rendering image (Source: Evan Blass)

[Asia Economy Reporter Han Jinju] "This time, we rotate."

LG Electronics is unveiling the 'LG Wing,' a smartphone that rotates one of its two screens into a T shape. The online launch event will take place at 11 PM on the 14th (Korean time). Although it is not a live broadcast like Samsung Electronics' Unpacked event, pre-recorded videos from both domestic and international locations will be streamed on YouTube and other platforms, allowing viewers worldwide to watch simultaneously. LG Electronics employees will appear to introduce the technology and specifications of the LG Wing. Prior to the product launch, LG Electronics selected Qualcomm, Naver Whale, and ToBe as partners, and it is expected that services tailored to the new form factor will also be unveiled.

The LG Wing is a smartphone with a unique form factor that allows the main display among the two screens to rotate 90 degrees. The price is expected to be between 1,000,000 and 1,100,000 KRW, with a likely domestic release in early October. When the 6.8-inch main screen is rotated horizontally, a 4-inch secondary screen appears below. It is optimized for multitasking, such as sending messages while watching videos or searching while gaming.

The front camera is a pop-up type mounted on the main screen, and the rear features a triple camera arranged in a row. Although it is not a waterdrop camera like the 'Velvet,' it is known that LG will not adopt an induction design that causes camera bumping. Despite having two screens, the main screen is much thinner than a typical smartphone, so the combined thickness when stacked vertically is similar to that of a regular smartphone. The weight is also lighter than smartphones equipped with dual monitors. The LG Wing is powered by the Qualcomm Snapdragon 765G chipset and will be released in two colors.

LG Electronics is seeking a turnaround with the 'Wing.' Moving beyond dual monitors placed side by side, it has achieved a conceptual shift by rotating the screen. Around the launch of the Velvet, LG introduced the 'Explorer Project,' aiming to compete with innovative designs rather than uniform designs in its flagship lineup. Future flagship products will be named to reflect their unique features, such as Velvet or Wing, instead of the G or V series. With the Galaxy Note20 and Galaxy Z Fold2 released consecutively and the iPhone 12 also about to launch, there is growing interest in whether the LG Wing can achieve meaningful success.

An LG Electronics official said, "The LG Wing is the first product of the Explorer Project," adding, "It will offer customers a new experience."

This content was produced with the assistance of AI translation services.