Kyungdong Navien "Partner for a Comfortable Living Environment"... CI Change
'Energy and Environment Guide' Direction
[Asia Economy Reporter Kim Daeseop] Kyungdong Navien announced on the 8th that it will use a new corporate identity (CI) reflecting its commitment to transforming into a 'comfortable living environment partner' alongside its customers' lives.
The new CI expresses Kyungdong Navien's direction based on the company's vision as a 'guide to energy and environment,' aiming to realize socially necessary technologies ahead of time and contribute to customers' lives.
In particular, the 'Orange Wing' symbolizes energy technology that warms the world based on steadfast beliefs. The harmony with the 'Navy Wing,' which embodies the company's continuous innovation for customers' comfortable living environments and a healthy global environment, presents the company's vision to spread comfort beyond customers' daily lives to the Earth's environment where we live.
Additionally, the upward diagonal line at 36.5 degrees, inspired by the initial K of Kyungdong, reflects the management philosophy that places 'people' at the center.
Based on this CI change, Kyungdong Navien plans to maintain its consistent direction of energy saving and environmental protection while advancing as a living environment company that continuously accompanies customers' lives.
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Kim Siwhan, Head of Marketing at Kyungdong Navien, said, "This CI change embodies the company's aspiration to maintain Kyungdong Navien's steadfast belief in foreseeing and realizing technologies necessary for our society while advancing to contribute more to customers' lives."
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