Gangnam-gu Opens Online Direct Market for Chuseok Celebration

Pre-orders until the 17th, 48 local governments including flood-affected farms participate... Specialty products available at 5-20% discount

[Asia Economy Reporter Jong-il Park] Gangnam-gu (District Mayor Jeong Soon-gyun) is holding an 'Online Direct Transaction Market for Chuseok' to support farmers struggling due to COVID-19 and flood damage, and is accepting pre-orders until the 17th.

This online direct transaction market includes a total of 48 local governments, including Hadong-gun, Hwasun, and Yeonggwang-gun, which suffered significant damage from last month's heavy rains, as well as Gangnam-gu’s sister cities.

Consumers can purchase regional specialties such as Korean beef (Hanwoo), pears, apples for ancestral rites, and dried yellow corvina at prices 5-20% lower than market prices.

Those wishing to purchase can refer to the product list in the leaflet available on the district office website and at 22 community service centers, and place orders by phone with the District Office Regional Economy Division or the relevant community service center.

After placing an order, payment can be made via bank transfer, and the producers will ship the products to the buyer’s address by courier, with deliveries starting sequentially from the 21st.

Every year, the district office has held an in-person direct transaction market with free tastings and gift giveaways in the district office parking lot for Chuseok, but this year, reflecting concerns about local COVID-19 infections and the trend toward contactless consumption, the event will be held online only.

Lee Seon-hyung, head of the Regional Economy Division, said, “We hope this direct transaction market will help farmers in difficulty and contribute a small part to revitalizing the local economy. We ask for your participation in the spirit of coexistence of ‘Mimiwi Gangnam,’ which means to share, care, and respect.”

This content was produced with the assistance of AI translation services.