Hana Bank Launches Upgraded AI Chatbot Service 'Hi'

Providing AI Financial Services Optimized for Hana One Q App

[Asia Economy Reporter Kim Min-young] Hana Bank announced on the 3rd that it has upgraded the consultation function of its conversational artificial intelligence (AI) financial service Hi Banking and launched the AI chatbot service 'HAI' optimized for the new 'Hana One Q' app.

HAI, developed in collaboration with Hana Financial Convergence Technology Institute since March, applies proprietary natural language processing AI technology, expanding consultation knowledge related to banking tasks to improve the accuracy of chatbot responses and enhance the chatbot's consultation capabilities.

In addition to financial-related answers, the chatbot's conversational level has evolved to respond naturally in everyday conversations with customers. Especially, in the new Hana One Q application (app), the chatbot is placed on the screen so that customers can inquire anytime they need, improving usability and convenience for customers.

Yeom Jeong-ho, Head of Future Finance Group at Hana Bank, said, "Reflecting recent customer needs for contactless financial services, we focused on enabling customers to handle financial tasks anytime 24/7 through the AI chatbot and to use it conveniently as if talking with staff even in a non-face-to-face environment. We plan to expand the scope to respond to financial inquiries not only for banking tasks but also for affiliated companies within Hana Financial Group in the future."

This content was produced with the assistance of AI translation services.