Lotte Confectionery Snack Subscription Service 'Monthly Snack' Second Recruitment Also Sold Out Early

[Asia Economy Reporter Choi Saeng-hye] Korea's first snack subscription service, 'Monthly Snack,' continues its popularity as the second round of reservations sold out early following the first round.

Lotte Confectionery announced on the 1st that the second round of 'Monthly Snack' recruitment, which started on the 20th of last month, ended early in just six days. In this second round, the service capacity was increased to 500 people on a first-come, first-served basis, up from 200 in the first round, and the service types were diversified into two options: the Small Happiness Pack (9,900 KRW) and the Mania Pack (19,800 KRW). Without any special promotion, word of mouth spread quickly, filling the recruitment quota in a short time and raising expectations among officials for the snack subscription service.

'Monthly Snack' is a service that allows customers to receive a snack box composed differently each month with Lotte Confectionery's products, eliminating the hassle of purchasing products individually each time. Each month, the box is composed mainly of popular snack products from Lotte Confectionery. Customers can also receive newly released products first and purchase them at prices lower than the market price, making efforts to ensure customer satisfaction with the service.

Lotte Confectionery plans to continue expanding the snack subscription service in the future and develop it into a killer content for its e-commerce business.

This content was produced with the assistance of AI translation services.