One Step Closer to a 'Clean Life' [Like It]

Helping Realize a Clean Life
Roana, Deardalia, Earth Lab, Lael

[Culture & Life Reporter Eunji Kim] The 'Zero Waste' movement for environmental protection, 'Eco-Friendly' initiatives, 'Minimalism' advocating for only what is necessary, and 'Cruelty-Free' products that avoid animal testing or animal-derived ingredients all stem from the same root. The once unfamiliar concepts have surfaced and become global issues, with the term 'clean' serving as a nourishing element throughout this process.

Pursuing a 'Clean Life' was a choice for a better world, environment, and animal rights. Recently, as harmful environmental factors have increased, attention has also turned to ingredients, manufacturing methods, and the environmental impact after product use. Embracing and practicing the once unfamiliar 'Clean Life' was not difficult. Simply replacing disposable plastic cups used daily with tumblers, and swapping plastic bags piled up in shopping baskets for eco-bags, was enough.

However, for 'Kodeok (cosmetic enthusiasts)' and 'Meduk (makeup enthusiasts)' who enjoy makeup, joining the 'Clean Life' movement might be challenging. This is because cosmetic products inevitably contain chemical ingredients. Nevertheless, 'Kodeok' have started to prefer purchasing clean line products in line with the times.

According to a survey conducted last month by CJ Olive Young and Self Beauty, about 93.4% of 2,000 female consumers responded that they would choose cosmetics that help society and the environment. With this in mind, we have prepared Editor’s PICK Clean Life Brands for Kodeok and Meduk who dream of a 'Clean Life' but are unsure which products to use!

If It’s Time to Change Your Brush
-Roana, Eco-Friendly Vegan Brushes

Photo by Kim Eunji

Roana is a premium handmade brush crafted by Italian artisans in Casalmaggiore, a city famous for art, through decades of handcrafting processes. It pursues 'Eco-Friendly' by using recyclable materials and striving to reduce waste to protect the environment. The bristles of Roana brushes are 100% vegan, eco-friendly synthetic fibers that do not use latex or animal hair. They are less irritating and suitable for sensitive skin types. Additionally, the hair is springy and strong, providing excellent touch and application.

Makeup Goes Vegan Too
-Dear Dahlia, Vegan & Cruelty-Free Color Cosmetics

Photo by Dear Dahlia SNS

Dear Dahlia opposes animal-derived ingredients and animal testing, and is a cruelty-free, vegan brand free of eight harmful substances, loved among 'vegan Kodeok.' Inspired by the dahlia flower, Dear Dahlia is also the first domestic vegan color cosmetics brand certified by PETA and the Vegan Society. Leading animal welfare efforts, Dear Dahlia participates in donation activities for abandoned dog protection and rescue to commemorate its 3rd anniversary.

Organic Vegan Eyelashes
-Earth Lab, Non-Sticky Vegan Mascara

Photo by Earth Lab official website

Earth Lab is a clean, natural, gluten-free, vegan cosmetic brand. It focuses on ingredients and produces only inherently good products. Earth Lab’s 'Vegan Mascara' is made using certified organic ingredients with an aloe-based formula. The product performance is excellent. The 'Vegan Mascara' can be removed with just water and creates natural, voluminous long lashes without clumping.

Organic Cotton 'Life Pad'
-Rael, Verified Sanitary Pads

Photo by Lael SNS

Rael sanitary pads are registered with the U.S. Food and Drug Administration and have passed tests for 64 types of volatile organic compounds at international specialized testing institutions. They are 100% organic cotton cover pads. Rael uses cotton from Texas, USA, to ensure women can spend their days safely without irritation. It also received the highest safety rating, Excellent 5-Star, from the prestigious German Institute for Skin Science.

This content was produced with the assistance of AI translation services.