Hyundai Motor Group Appoints Olavishi Boil as Vice President of VISA Connected Commerce

[Asia Economy Reporter Suyeon Woo] Hyundai Motor Group has made a surprise hire of Olabisi Boyle, Vice President of Connected Commerce at VISA, to strengthen its IT business solutions and connected car technology capabilities.

According to Hyundai Motor Group on the 7th, Vice President Boyle is scheduled to start working as Vice President of Product Planning and Mobility Strategy at Hyundai Motor's U.S. subsidiary from the 10th of this month. She led the introduction of in-vehicle payment technology while serving as Vice President in charge of Internet of Things (IoT) and connected cars at the global credit card company VISA, and most recently served as Vice President of Connected Commerce, overseeing internet transactions and cloud payment product approvals.

Olavi Si, Vice President of Product Planning and Mobility Strategy at Hyundai Motor America

Vice President Boyle majored in Industrial Engineering at Columbia University, earned a Bachelor of Science in Physics from Fordham University, and completed a Master’s degree in Mechanical Engineering at Columbia University. Prior to working at VISA, she spent over 20 years in engineering and product strategy at automakers including Fiat Chrysler and Ford. At Chrysler, she worked in engineering design and technical cost reduction departments, and at Dodge, she was the lead engineer for the Grand Caravan. Hyundai Motor Group is known to have pursued her recruitment aggressively, recognizing her expertise not only in connected payment fields but also in automotive engineering.

Earlier this year, Hyundai Motor Group introduced the first in-vehicle simple payment system among domestic automakers with the Genesis GV80. This system allows payments to be made simply by touching the vehicle’s display when paying fees at places such as gas stations or parking lots. To this end, Hyundai Motor has partnered with domestic card companies and plans to expand the service to fast food, coffee chains, electric vehicle charging providers, and more. Hyundai Motor Group expects that the hiring of Vice President Boyle will serve as a catalyst to elevate the group’s in-vehicle payment technology to the next level.

Jose Munoz, CEO of Hyundai Motor’s U.S. subsidiary, said, “Vice President Boyle is a talent with not only expertise in technologies that will lead the future of the automotive industry but also an excellent understanding of automotive engineering itself. I believe she is the right person to grasp market trends and lead the team.”

This content was produced with the assistance of AI translation services.