Cellivery Korea Signs MOU with Japan's COSMO PR Group
[Asia Economy Reporter Hyunseok Yoo] Celeb Korea announced on the 27th that it has signed a business agreement with Japan's COSMO PR Group to launch the Celeb service in Japan.
Through this agreement, both companies emphasized the public interest purpose by successfully launching and securing the market in Japan under Celeb's unique slogan, "Donation Travel with Celebrities."
COSMO is an independent strategic communication consulting company representing Japan for over 30 years, active in communication consulting in the fields of healthcare, food, science, and consumer goods services. Based on consulting experience with domestic and overseas multinational companies, it boasts tradition and continuously achieves success in the industry by innovatively utilizing digital media platforms.
Sato Gumi, CEO of COSMO, said, "Celeb is an impressive new form of donation platform service that pursues public interest purposes together with celebrities and influencers. I believe Celeb will approach as a new platform with great potential." He added, "I was impressed by the success Celeb achieved in Korea in a short period, and I have high expectations that through the launch of Celeb Japan, we can introduce an unprecedented new donation platform service in Japan."
Jason Kang, CEO of Celeb Korea, said, "CEO Sato Gumi has successfully led several famous online service startups in Japan, and with his great interest in Korean culture and rich experience, he will be a great help in launching Celeb in Japan. We plan to secure 5,000 domestic celebrities within this year and acquire more celebrities in Japan through the Korean Wave." He added, "This will have considerable ripple effects in Japan as well, and we will do our best to make Celeb the best app among global platforms."
Celeb is a new-concept SNS digital donation platform service where fans and celebrities communicate directly and receive various application stories, donating a certain amount of revenue generated from them to various donation destinations. Currently, more than 1,400 celebrities, including singer Super Junior's Kim Heechul, Girls' Generation's Sunny, former Sonamoo member Kim Nahyun, Dal Shabet, Rainbow's Jo Hyunyoung, Bae Seulgi, model and actor Bae Jungnam, Kim Kanghyun, Clara, actor Oh Jiho, chef Oh Seduk, comedian Ahn Somi, as well as creators such as Mr. Trot, Miss Korea, cheerleaders, announcers, YouTubers, and influencers, are participating in donations.
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The startup company 'Celeb Korea,' which launched Celeb, has attracted a considerable amount of investment from multiple venture capitals. Celeb has completed the establishment of its Vietnam branch simultaneously with its announcement of entry into Japan. Using this as a foothold, it plans to expand its stage not only in Asia but globally.
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