SK Stoa Hosts Educational Program for Small Business Owners
SK Stoa Strengthens Partnerships with Collaborators
Program Name Changed for 4th Edition This Year
Support Expanded from Social Enterprises to Small Businesses
[Asia Economy Reporter Lim Hye-sun] SK Stoa held an educational program called "Everyone's Home Shopping Home (Home shopping) Learn" for social enterprises and small and medium-sized merchants on the 23rd from 1:30 PM to 6 PM.
This "Everyone's Home Shopping Home·Run" was conducted by actively utilizing a video conferencing system to adapt to the changed environment due to the prolonged COVID-19 pandemic. In particular, the previously operated "Home Shopping Academy" was newly renamed "Everyone's Home Run," and the scope of support was expanded from social enterprises to small and medium-sized merchants. This was to actively participate in revitalizing the local economy, which has been deeply damaged by COVID-19.
A total of 25 social enterprises and small and medium-sized merchants participated in this "Everyone's Home Shopping Home·Run," including social enterprises selected through "Tteo(The) Warm Product Evaluation Meeting" and those discovered through local government product evaluation meetings.
The curriculum consisted of five parts, focusing on the essential stages that must be passed when entering home shopping: ▲product planning ▲QA (quality inspection) ▲review ▲broadcast production ▲delivery and customer management.
Hot Picks Today
Taking Annual Leave and Adding "Strike" to Profiles, "It Feels Like Samsung Has Collapsed"... Unsettled Internal Atmosphere
- There Is a Distinct Age When Physical Abilities Decline Rapidly... From What Age Do Strength and Endurance Drop?
- "One Comment Could Lead to a Report": 86% of Elementary Teachers Feel Anxious; Half Consider Resignation or Career Change
- "After Vowing to Become No. 1 Globally, Sudden Policy Brake Puts Companies’ Massive Investments at Risk"
- On Teacher's Day, a Student's Gifted Cake Had to Be Cut into 32 Pieces... Why?
The companies attending today's "Home·Run" will receive various forms of support sequentially, from customized consulting for each product to expanding sales channels through home shopping entry in the second half of this year. In particular, since this program was conducted for companies entering home shopping for the first time, comprehensive consulting for product improvement, including commercialization (quality, brand, marketing, etc.), will also be provided.
© The Asia Business Daily(www.asiae.co.kr). All rights reserved.
