[Official] "Reflecting After Reading All Comments"... 'Shususu' Han Hye-yeon Apologizes for 'Fake My Money My Purchase'

On the 17th, stylist Han Hye-yeon from 'ShuSsu TV' apologized for the 'YouTube sponsorship' controversy. Photo by YouTube channel 'ShuSsu TV'

[Asia Economy Intern Reporter Kim Seul-gi] Stylist Han Hye-yeon of 'Shususu TV' apologized for the controversy over 'YouTube sponsorship.'

On the 17th, Han Hye-yeon said in a video posted on her YouTube channel 'Shususu TV,' "I am very sorry to greet you like this. I was worried about how to express and convey my apologies because I feel that the disappointment is as great as the expectations you had for 'Shususu TV,' so I made this video."

She continued, "'Shususu TV' is a channel that, although lacking, was created by communicating the knowledge and information I have. I am very sorry for causing confusion to you during this process, and although it cannot be undone, I am very disappointed in myself," adding, "I am deeply reflecting while reading each comment. From now on, I will manage and maintain the channel more thoroughly so that it will never disappoint you again with clear labeling."

Earlier, Han Hye-yeon conducted broadcasts recommending products in 'Naedonnaesan (products bought with my own money)' content, but it was revealed that some of the recommended products were not purchased by Han Hye-yeon herself but were advertisements or sponsored, causing controversy.

In response to the controversy, 'Shususu TV' stated, "We have produced content based on the basic principle of labeling 'paid advertisement,' but upon review, we confirmed that the label was missing in some content," adding, "We will immediately correct the content by labeling it as 'includes paid advertisement' and will do our best to prevent recurrence through a thorough production verification system in the future."

This content was produced with the assistance of AI translation services.