Samsung Card and Shinsegae Department Store Launch Regional Win-Win Campaign

From the 10th for 2 weeks
Customers paying over 100,000 KRW with Shinsegae-affiliated Samsung Card
Receive local specialty products such as Gim and Omija as gifts

[Asia Economy Reporter Ki Ha-young] Samsung Card announced on the 9th that it will hold events such as giving regional specialty products as gifts to customers through the local win-win campaign "Hello, Local Farmers!" in collaboration with Shinsegae Department Store.

From the 10th, for two weeks, Samsung Card will present regional specialty products to customers who spend over 100,000 KRW using Samsung Card affiliated with Shinsegae at Shinsegae Department Stores nationwide. From the 10th to the 16th, the "Manjeon Gim Set" will be given, and from the 17th to the 23rd, "Omiberry Original" will be presented as gifts.

This campaign was planned to promote mutual growth with local farms that are facing great difficulties due to recent sharp declines in exports and sluggish sales. Samsung Card and Shinsegae Department Store jointly purchased specialty products from the respective regions to create the items.

The campaign items, "Manjeon Gim Set" from Gunsan, Jeonbuk, and "Omiberry Original" made from omija sourced in Mungyeong, Gyeongbuk, attract attention with package designs that highlight the characteristics of the regional specialties.

The Gim set is designed with witty phrases such as "Smile and Gim comes," and Omiberry was named with a play on the product name "berry" as "Very Good, Very Well, Omiberry," conveying support for the local community.

Also, from the 10th to the 19th, a local win-win event will be held through Samsung Card's Instagram and Facebook. Participation is completed by following Samsung Card's SNS accounts, tagging three friends in the event post comments, and leaving messages of support for local small business owners.

Among the customers who participate in the event, a total of 200 people will be selected by lottery to receive either the "Manjeon Gim Set" or the "Omiberry Original" product. Customers who receive the products can receive additional prizes by sharing certification photos of the products on SNS with specific hashtags later.

This content was produced with the assistance of AI translation services.