Public Home Shopping Appoints Key Talent Mainly from 3040 Generation to Core Departments

Bold Personnel Changes for 30s Directors in Business Strategy, Food Products, and Broadcasting Production
Female Managers Expanded to 25% Compared to Late Last Year

[Asia Economy Reporter Kim Cheol-hyun] Gongyoung Home Shopping has carried out personnel appointments focusing on employees in their 30s and 40s as heads of key departments and teams. This move places a large number of young talents at a level comparable to a second founding in response to the untact (contactless) era.

On the 28th, Gongyoung Home Shopping announced that it appointed managers in their late 30s and grade 4 managers to the positions of heads of important departments such as the Management Strategy Office, Food Product Office, and Broadcasting Production Office. They also appointed many female managers. Grade 4 female managers were assigned to positions traditionally considered male-dominated, such as the Management Planning Team, Quality Assurance Team, Marketing Team, Video Design Team, and Studio Design Team.

As of the end of last year, Gongyoung Home Shopping had a total of 44 managers, with only 7 women, accounting for 16%. However, through this personnel appointment, the total number increased to 52, with 39 men and 13 women, raising the female ratio to 25%. A Gongyoung Home Shopping official said, "Society is rapidly changing before and after COVID-19," adding, "We will accelerate continuous change as a company that nurtures young leaders and digital talents suited for the untact era."

This content was produced with the assistance of AI translation services.