Porsche Korea Opens Showroom and Service Center in Changwon, Gyeongnam

The Brand's First Network Establishment in the Gyeongnam Region

Porsche Center Changwon (Photo by Porsche Korea)

[Asia Economy Reporter Kim Ji-hee] Porsche Korea has newly opened a showroom and service center in Changwon, Gyeongnam.

Porsche Korea plans to meet the demand and interest in premium sports cars through the opening of 'Porsche Center Changwon,' the brand's first network in the Gyeongnam region. In particular, the Changwon center is attracting attention as an electrification center reflecting the latest CI design concept of the dealer network and equipped with rapid charging infrastructure.

Porsche Center Changwon has a total floor area of 2,000㎡ and is a four-story building. It provides one-stop services from new car purchases to after-sales service (AS), enhancing customer satisfaction and convenience. The operation is handled by Deutsch Automobile, a dealer of Deutsch Automobile Group, the official dealer of Porsche Korea.

The first floor of the showroom can display six vehicles and handle service center reception, and a Porsche Drivers Selection corner reflecting customers' lifestyles is separately prepared. On the second floor, a customer lounge and fitting lounge implementing digitalization are arranged.

Porsche Center Changwon (Photo by Porsche Korea)

The AS service capability has also been strengthened. The service center located on the third and fourth floors is equipped with three work bays, state-of-the-art equipment, and skilled technicians, enabling fast and accurate vehicle maintenance of more than 150 cars per month on average. In addition to ample parking space that can accommodate a total of 26 vehicles simultaneously, there is also a customer waiting area with an internet and comfort zone lounge where customers can relax comfortably while their vehicles are being serviced.

Ahead of the launch of the first pure electric sports car Taycan, Porsche Korea has installed two 320kW ultra-fast chargers and five slow chargers at the center, the first of their kind in Korea.

Holger Geyermann, CEO of Porsche Korea, said, “We expect that the opening of this center will further increase brand satisfaction among Porsche customers in the Gyeongnam region. Porsche Korea will continue to expand its nationwide dealer network to increase customer touchpoints and strive to provide differentiated brand experiences.”

Porsche Korea currently operates a total of 12 Porsche centers, 12 service centers, two Porsche certified pre-owned car centers, and a new retail format called ‘Porsche Studio Cheongdam.’

This content was produced with the assistance of AI translation services.